6 Follow up Techniques for Network Marketing

December 3, 2008 by Admin  
Filed under Featured Articles


Follow up is a key to building any type of successful business. It is both one of the easiest and most difficult aspect of the business.

No doubt, you’ve heard that the fortune is in the follow up. It’s true.

Recently, I contacted a prospect and offered them the privilege of purchasing a product which could benefit them to the tune of multiple thousands of dollars.

It was not the right time. However, the couple promised to purchase the product. It was a high ticket item costing several thousand dollars.

We used an approach with a face-to-face initial presentation. Later it was followed-up with a salesletter.

After that, we made phone calls, and verbally followed up. Then we noticed an opportunity to meet a need. Doing so turned into a totally unexpected business lead.

As a result of building a relationship and servicing the client, the door opened to close the original sale.

The total revenue is almost double and the potential remains for additional transactions. That is the power of follow up.

A study conducted by the National Sales Executive Association to underscore the imporance of follow-up found that 80 percent of sales occur between the fifth and twelfth contact.

Only 2% of sales are made on the first contact, 3% on the second, 5% on the third, and 10 percent on the fourth.”Network Marketing for Dummies, p. 229).

That means that out of every 10 sales which could be made, 8 are lost due to a lack of follow up.

Here are 6 follow up Techniques

Send a letter

Use Postcards

Send an-email

Mail and audio or videotape, CD or DVD

Use brochures

Place a phone call

Follow up is an excellent way to demonstrate the law of attraction.

For more information on using the law of attraction in Network Marketing Click Here

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